Digital Marketing Specialist (B2B) Eindhoven • Prodrive Technologies
Gevraagd
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37 - 40 uur
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HBO of hoger
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Medior/Senior
Aanbod
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Vast contract
Vacature in het kort
Over het bedrijf
Volledige vacaturetekst
Digital Marketing Specialist (B2B)Are you passionate about driving positive change and eager to shape the future of technology in a dynamic, international environment? Join our Marketing team at Prodrive Technologies and be a part of our mission to create meaningful technologies that make the world work.
We are Prodrive Technologies
At Prodrive Technologies we are dedicated to creating innovative solutions that contribute to a future where everyone can thrive, resources are optimized, and connectivity brings people together. Our mission-critical products and highly engineered solutions span across five business lines, and we need your expertise to elevate our marketing efforts.
About the role
As a Digital Marketing Specialist, you will play a pivotal role in our online marketing strategy, working across all business lines to drive growth and engagement. Your experience in online marketing & advertising will be crucial in enhancing our online presence and executing effective SEA campaigns. In this dynamic role, you'll collaborate with various departments to deliver measurable results and contribute to broader marketing initiatives.
Key Responsibilities:
- Manage and optimize advertising campaigns across platforms such as Google Ads, LinkedIn Ads, and Meta Ads.
- Using tools like HubSpot, Microsoft Dynamics CRM, Google Tag Manager, and Looker Studio to monitor, analyze, and report on performance and budget effectiveness.
- Align paid advertising initiatives with our B2B marketing goals in close collaboration with our commercial and regional teams
- Regularly update website content to ensure it is current, engaging, and optimized for search engines (SEO).
- Plan and execute social media campaigns across various platforms to enhance brand visibility and engagement.
- Work closely with cross-functional teams to ensure cohesive and effective marketing efforts.
HBO/HBO+ degree in Marketing, Digital Marketing, or a related field
Minimum of 3 years of experience in B2B marketing, SEA, or a similar digital marketing role
Strong analytical and reporting skills; data-driven decision maker
Excellent communication skills and a collaborative mindset
Enjoys working in multicultural, cross-functional teams and able to work independently
Takes initiative, shows ownership, and is hands-on in getting things done
Fluent in English and Dutch both written and spoken (other languages such as German, Spanish or French is a plus)
Proven experience in budget control and ad spend optimization
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