Growth Marketing Manager Amsterdam • Bluebird

Join a fast-growing startup at the intersection of logistics and technology as a Growth Marketing Manager. This role involves managing the marketing pipeline, optimizing conversion funnels, and experimenting with digital channels. Work closely with the sales and leadership teams in a dynamic environment. Enjoy daily team lunches and regular events, and benefit from equity options. Be part of a company where your work directly impacts growth in a high-demand market. See how this role can help you achieve your professional goals.

About the role
Growth Marketing Manager
Location: Amsterdam, Netherlands | Primarily in-office (flexible presence possible)
Languages: English (Dutch a plus)
Industry: B2B Logistics / Tech
Product: SaaS platform for international freight forwarding
Tech Stack (if relevant): HubSpot, Google Ads, LinkedIn Ads

Company Profile
A fast-growing startup operating at the intersection of logistics and technology. The company offers a collaborative, high-speed work environment where all teams—sales, operations, and leadership—operate closely under one roof. With a strong experimentation culture and daily interaction with founders, employees are empowered to make a tangible impact on growth. The organization is well-positioned in a high-demand market and actively scaling its inbound and paid acquisition efforts.

Salary & Benefits
Salary Range: €60,000 – €80,000 + Equity Options
Additional Benefits: Daily team lunch, regular team events

Role Description
This role owns the growth marketing function, with a focus on scaling the inbound pipeline, optimizing conversion funnels, and driving experimentation across digital channels. You’ll play a pivotal role in shaping the company’s performance marketing and CRM strategy.

Team Size & Leadership Scope
Key Collaboration: Sales Development Representatives (SDRs), Operations, Leadership Team

Responsibilities
Own the marketing pipeline and key growth metrics

Manage performance marketing (Google Ads, LinkedIn) with a €50K monthly budget

Optimize user journeys, audience targeting, landing pages, and nurture flows

Oversee CRM funnel management in HubSpot, driving conversion improvements

Collaborate with SDRs to activate cold leads and warm inbound traffic

Run channel and format experiments to identify scalable growth opportunities

Performance Metrics: Inbound lead volume ~400–550/month, average deal size €3K

Requirements
Must-Haves:

4+ years of experience scaling growth in a B2B SaaS environment

Proven success managing paid media with €400K+ annual budget (Google Ads, LinkedIn)

Hands-on and strategic: data-driven with a proactive, ownership-oriented mindset

CRM experience (HubSpot or similar)

Nice-to-Haves:

Industry experience in logistics, SaaS, or freight forwarding

Dutch language proficiency