Marketing Return Expert Hilversum • Adecco

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Are you a strategic thinker with a passion for marketing performance and data? At Nike, you’ll have the opportunity to evaluate and optimize the return on our global media investments, across the entire funnel. You'll work with a forward-thinking team to deliver insights and strategies that drive impact, both short-term and long-term.

Ready to shape the future of Nike’s media mix?

This is a temporary assignment until the beginning of October. The exact duration will be discussed during the recruitment process.

In this role, you will evaluate the holistic return of Nike’s media investments across the full funnel. Your key responsibilities include:

• Assessing FY26 media investment performance – from performance marketing to brand and product campaigns.
• Defining clear KPIs to measure both short-term results and long-term brand impact.
• Identifying key ROI drivers, establishing guardrails, and setting up performance monitoring systems.
• Benchmarking Nike’s performance against best-in-class players – including learnings from A/B testing and external case studies.
• Developing a future-focused, data-backed media strategy for FY27 and beyond.
• Providing a clean-sheet recommendation for an optimal media mix to support brand growth and business impact.

• Salary is to be discussed with the recruiter.
• Nike maintains a hybrid working model: 3 days in the office, 2 from home.
• 25 vacation days (based on a full-time contract)
• €0.23/km commuting allowance (max €23 per office day)
• €5 work-from-home allowance per day
• 8.33% holiday allowance
• Fully covered pension plan (first year via Adecco)
• 25% employee store discount
• Access to Adecco Academy online learning
• Free use of gym facilities on campus

Nike, Inc., a global leader in athletic footwear, apparel, and innovation, is headquartered in Beaverton, Oregon, and serves as a beacon of inspiration for athletes worldwide. Its European Headquarters (EHQ) is located on a vibrant campus that reflects the brand's dynamic and innovative spirit. Surrounded by lush parks, cycling paths, and running tracks, the campus embodies Nike’s commitment to sustainability, health, and community. A melting pot of global talent, it fosters creativity and collaboration, driving forward-thinking ideas that shape the future of sports, culture, and lifestyle.

• You are immediately available for this position
• A senior marketing profile with proven experience in optimizing media investments across the full funnel.
• Strong track record in defining KPIs, ROI measurement, and building data-driven media strategies.
• Solid understanding of industry best practices and how leading companies shape their media approach.
• Strong analytical mindset and a hands-on attitude.
• Experience working in large, complex organizations is a plus.

Are you interested?

Apply via the button. Do you have any questions about the role, the team or Nike? Feel free to email us at via de button "Solliciteer nu" op deze pagina.