Performance Marketer UK Enschede • Booking Experts

Vacature in het kort

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At our marketing agency Booking Boosters, we increasingly work with clients who have ambitions in the United Kingdom. That’s why we’re looking for a Performance Marketer who not only sets up campaigns but also makes them perform. You drive results with data, work daily with dashboards, and get the most out of platforms like Google Ads and Meta Ads. At the same time, you understand how good content contributes to success and enjoy collaborating with our content marketers to achieve this.

You’re responsible for setting up, optimizing, and reporting on online campaigns, with a strong focus on Google Ads and/or Meta Ads. You work daily with dashboards and data to monitor performance and improve campaigns. Additionally, you coordinate with our content marketers to ensure messaging and visuals align with the target audience and enhance performance. You are data-driven, results-oriented, and have strong content knowledge.

Jouw taken en verantwoordelijkheden:

• Independently set up, manage, and optimize SEA campaigns across various channels;
• Monitor results through dashboards (Tableau, GA4, etc.);
• Create high-quality, conversion-focused content such as blogs, emails, and landing pages;
• Analyze campaign results (e.g., CTR, conversion rate) and develop concrete improvement plans;
• Manage client communication, including progress meetings and result presentations;
• Identify trends and opportunities in the UK recreation sector and translate these into new campaigns or strategies.

Working at Booking Experts means working in an environment where you have the freedom to choose your own projects and where your input is truly valued. We encourage personal growth and offer plenty of opportunities to develop yourself within a close-knit and motivated team. We are a flat and informal organization, which makes us very flexible and decisive. This also creates a pleasant working atmosphere and culture.

Please note: this is not a fully remote position. You will work primarily from our office in Enschede, with the option to work remotely up to 1–2 days per week.

Your department and the team

A department full of fun, focus, creativity, good music, and drive—that’s Team Booking Boosters. Every day our online marketing team works hard to generate more bookings through the own websites of our users.

• At least HBO-level education, preferably in fields like HTRO, TIO, Creative Business, Commercial Economics, or similar;
• Minimum 2 years of experience in online marketing, with a focus on performance and advertising;
• Fluent English, both spoken and written—error-free and convincing in campaigns and content;
• Experience with Google Ads, Meta Ads, and preferably also Bing Ads;
• Affinity with content marketing and a sense for conversion-focused content;
• Familiarity with Google Tag Manager and Google Analytics (a plus);
• Experience analyzing data via Looker Studio or Tableau (a plus);
• Strong analytical skills, technically savvy, and curious about the role of AI in marketing;
• A proactive, future-oriented, and results-driven mindset;
• Certifications in Google Ads, Meta Ads, and/or GA4 are a plus.

A challenging role within an innovative company transforming the recreation and hospitality sector with technology;

• Hybrid working setup: primarily working from our office in Enschede, with the option to work remotely up to 1–2 days per week.

• Attractive secondary benefits, including an annual salary increase, a 10% employee bonus after one year of service, 5 weeks of vacation per year, and extra days off during public holidays;

• A modern working environment with a sit-stand desk, a MacBook with a large screen, and daily fresh fruit, snacks, and a comprehensive communal lunch;

• Personal development: we encourage growth and offer many opportunities to further develop yourself within a close team. We provide online training through our own Learning Management System and work with buddies;

• An informal and ambitious team collaborating on growth and innovation;

• Regular team outings and we celebrate successes with Friday afternoon drinks.

At Booking Experts, we strive for a healthy work environment. That’s why you’ll find fresh fruit at the office, we encourage daily walks, provide sit-stand desks, and offer responsible lunch options. Coffee, tea, and soft drinks are always available. We also fully support the “smoke-free generation” initiative and kindly ask employees not to smoke during office hours.

Join our team and work towards happy owners, happy employees, and happy guests!

Start date: to be determined in consultation.

1. First interview: Introductory meeting with the Performance Marketer and Online Marketer from Team Booking Boosters.
2. Second interview: In-depth discussion with the Head of Marketing.
3. Final interview: Meeting with the CEO to explore the strategic match and collaboration.

Ready to boost bookings with content that works? Apply now!