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Marketing lead Amsterdam • Bluebird
Gevraagd
-
40 uur
-
Medior/Senior
Aanbod
-
Vast contract
Vacature in het kort
Amsterdam
Join a fast-growing FinTech company that offers an innovative wealth management platform. As the Marketing Lead, you will drive the brand, product, and growth strategy to help expand into the enterprise market. You will work closely with leadership and manage external agencies to optimize marketing performance. Enjoy a dynamic work environment with a hybrid setup and a competitive salary that includes potential bonuses. Be part of a team that's set for exponential growth. Read on to see how your skills fit into this role.
Over het bedrijf
Bluebird
Volledige vacaturetekst
About the role
Marketing Lead / Head of Marketing
Location: Amsterdam, Netherlands | Hybrid (2–3 days in-office)
Languages: Dutch & English
Industry: FinTech
Product: Wealth Management Platform
Company Profile
A well-funded, fast-scaling FinTech company offering an innovative wealth management platform. The product has achieved exceptional product–market fit, attracting thousands of SMB customers and now expanding into the enterprise segment. With a disruptive, scalable solution and strong market momentum, the company is poised for exponential growth.
Salary & Benefits
Salary Range: €80,000 base, up to €100,000 with bonus and/or SAR
Role Description
This role leads and scales the marketing function, driving brand, product, and growth strategy to support expansion into the enterprise segment. You will own key marketing metrics and manage external agencies, while collaborating closely with leadership to position the company for sustained growth.
Team Size & Leadership Scope
Direct Reports: 1 FTE
Key Collaboration: Leadership, Brand, Product, and Growth teams
Responsibilities
Lead and scale the marketing function to drive growth in the enterprise segment
Own and optimize marketing performance metrics (CAC, ROI, etc.)
Manage external agencies for SEO, link building, and paid initiatives
Collaborate with leadership on brand positioning, product marketing, and growth strategy
Requirements
Must-Haves:
5–7 years of B2B marketing experience
Strategic and hands-on approach with strong analytical skills
Experience in product marketing and growth (ideally with paid acquisition)
Nice-to-Haves:
Start-up or scale-up experience
Affinity with investing or wealth management
Web development or technical skills
Marketing Lead / Head of Marketing
Location: Amsterdam, Netherlands | Hybrid (2–3 days in-office)
Languages: Dutch & English
Industry: FinTech
Product: Wealth Management Platform
Company Profile
A well-funded, fast-scaling FinTech company offering an innovative wealth management platform. The product has achieved exceptional product–market fit, attracting thousands of SMB customers and now expanding into the enterprise segment. With a disruptive, scalable solution and strong market momentum, the company is poised for exponential growth.
Salary & Benefits
Salary Range: €80,000 base, up to €100,000 with bonus and/or SAR
Role Description
This role leads and scales the marketing function, driving brand, product, and growth strategy to support expansion into the enterprise segment. You will own key marketing metrics and manage external agencies, while collaborating closely with leadership to position the company for sustained growth.
Team Size & Leadership Scope
Direct Reports: 1 FTE
Key Collaboration: Leadership, Brand, Product, and Growth teams
Responsibilities
Lead and scale the marketing function to drive growth in the enterprise segment
Own and optimize marketing performance metrics (CAC, ROI, etc.)
Manage external agencies for SEO, link building, and paid initiatives
Collaborate with leadership on brand positioning, product marketing, and growth strategy
Requirements
Must-Haves:
5–7 years of B2B marketing experience
Strategic and hands-on approach with strong analytical skills
Experience in product marketing and growth (ideally with paid acquisition)
Nice-to-Haves:
Start-up or scale-up experience
Affinity with investing or wealth management
Web development or technical skills
Salaris
€80.000 |€100.000
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