Growth & Customer Experience Manager Amsterdam • Page Personnel

Vacature in het kort

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As Growth & Customer Experience Manager, you will design and manage a new Direct-to-Consumer customer journey, optimizing every touchpoint from online orientation to purchase. You will identify commercial opportunities, coordinate marketing campaigns, and work closely with cross-functional teams to drive conversion, customer satisfaction, and brand experience.

Description

Customer Journey Strategy:
Develop and implement a comprehensive strategy for the D2C customer journey.
Optimize all touchpoints, from online orientation to product purchase and post-purchase experience.

Lead Management & Commercial Opportunities:
Identify and follow up on commercial opportunities from leads generated via trade shows, the online store, TV campaigns, and other marketing activities.
Analyze lead conversion data and implement improvements to maximize results.

Marketing & Campaign Coordination:
Plan, execute, and monitor marketing campaigns targeting the consumer market.
Collaborate with internal teams to ensure marketing initiatives align with sales and operational objectives.

Operational Follow-up & Performance:
Ensure seamless handover from marketing to operational fulfillment.
Monitor key performance indicators (KPIs) related to conversion rates, customer satisfaction, and brand experience.

Cross-functional Collaboration:
Work closely with sales, marketing/communications, IT, and retail teams to ensure alignment on strategy and execution.
Provide insights and feedback to internal teams to continuously improve processes.

Continuous Improvement:
Stay up-to-date with trends in e-commerce, consumer behavior, and wellness products.
Recommend and implement innovations to enhance the D2C customer experience and business growth.

Profile

Must-Haves

• HBO work and thinking level.
• At least 3 years of relevant work experience.
• Strong affinity with e-commerce and customer journey optimization.
• Professional Dutch

Nice-to-Haves

• Experience in building new sales channels or entering new markets.
• Your Qualities
• Strong commercial insight, preferably with experience in retail or B2C sales.
• Affinity with e-commerce, customer journey, and conversion optimization.
• Proactive, independent, and results-oriented mindset.
• Excellent communication skills, both with partners and internal teams.

Job Offer

• A brand-new role with real impact, where you have autonomy and room to grow.
• An innovative, entrepreneurial environment that values your ideas and initiative.
• Competitive salary of €3,600 - €5,000 per month (based on 40 hours), plus excellent perks.
• Great benefits, including a pension scheme, travel allowance, extra vacation days, and a company car.
• Work essentials provided: laptop and business phone.
• Fun and inspiring company culture: boat trips on our sloop, healthy lunches, and lively corporate events.

Waar je gaat werken

This is a new Direct-to-Consumer (D2C) role within our client's organization, offering you the opportunity to shape your own position. Your main focus will be to monitor and optimize the entire customer journey, specifically for consumers interested in their products for wellness and health purposes, rather than traditional bathroom renovations.

Our client's product is a Dutch innovation in the health and wellness sector, developed in collaboration with leading medical experts from LUMC and VUmc, as well as scientists from Delft University of Technology. The products are designed to support and improve both physical and mental health.