General Manager – Europe Amsterdam • Salesrecruiters

Reporting to the CEO (based in Australia). As part of the global Executive Leadership Team, you will have full accountability for our European business Sales, operations and commercial performance. You will have two team members reporting into you, a marketing assistant based in England and one Business Development Manager based in Netherlands. In addition, you will have a dedicated team member based in Australia who supports Europe with Packaging and Marketing 
You will drive sales growth, as well as co-manage operational processes and ensure that healthcare partners receive the highest levels of support and service.

Key Responsibilities
Commercial Leadership
• Develop and execute the European growth strategy, with a focus on healthcare and aged care markets.
• Build and lead the European commercial team to deliver strong revenue and market share growth.
• Identify and engage with key healthcare distributors, partners, and decision-makers across priority countries (e.g. Italy, Spain, Portugal, Netherlands, Germany).
• Lead market entry strategies for new European territories.
Strategic & Financial Leadership
• Drive Sales growth 
• Own and deliver on regional P&L, budgets, and forecasts.
• Monitor market trends, competitor activity, to inform strategy.
• Represent the European business at the global Executive Leadership Team meetings.

• Hold an MBA or other relevant postgraduate qualification (desirable).
• Be proficient in written and verbal English along with at least one major European language
• Potentially have a Clinical background with sales experience with qualifications in either Speech Language Therapy or Dietetics 
• Bring an entrepreneurial mindset and a creative, solutions-focused approach to overcoming challenges in fast-growing markets.
• Have proven experience in sales and business development, ideally in the food, healthcare, or pharmaceutical sectors.
• Demonstrate strong leadership skills with the ability to build and motivate high-performing teams across multiple countries.
• Possess a deep understanding of European business practices, and cultural nuances
• Be highly adaptable, with the ability to balance strategic planning and hands-on execution.

• An attractive remuneration package starting at €150,000 including holiday allowance, plus a performance-based bonus scheme and secondary benefits.
• Significant autonomy and influence to lead and scale our European operations.
• A supportive, values-driven team that celebrates innovation and growth.
• The opportunity to make a real impact in healthcare with innovative solutions that improve lives.

An international, family-owned manufacturer with a 150-year legacy of innovation in food and healthcare. It has a subsidiary that is a leader in liquid thickeners and pre-thickened food and beverage solutions for people living with swallowing difficulties (dysphagia).
Its product range is trusted by hospitals, aged care providers, and healthcare professionals across Australia, Asia, and North America. As demand accelerates, Europe has become a key strategic growth market.
We are now seeking a highly capable and motivated General Manager – European Sales to lead the European expansion and build on the success achieved to date.