Content Marketing Manager Amsterdam • Bluebird

Join a dynamic B2B startup in the logistics tech industry as a Content Marketing Manager. You'll lead the creation of engaging content strategies to boost commercial growth. Work closely with the Growth Marketing Manager and leadership team, gaining real ownership and shaping the company's direction. Enjoy daily team lunches and regular team events. This role offers a unique opportunity to contribute to a fast-paced environment with significant growth potential. Read on to learn why this position could be your next career move.

About the role
Content Marketing Manager
Location: Amsterdam, Netherlands | Primarily in-office (flexibility possible)
Languages: Dutch (Native)
Industry: B2B Logistics / Tech
Product: SaaS platform for international freight forwarding

Company Profile
A high-growth B2B startup modernizing the international freight forwarding space through software. The company fosters a collaborative, fast-paced environment where sales, operations, and leadership work side-by-side on a single floor. With a culture rooted in experimentation and direct interaction with the founding team, employees are given real ownership and the chance to shape company direction. The organization is scaling rapidly, offering strong growth potential for early marketing hires.

Salary & Benefits
Salary Range: €50,000 – €70,000 + Equity Options
Additional Benefits: Daily team lunch, regular team events

Role Description
This foundational role will lead the development and execution of the company’s content marketing strategy from scratch. The focus is on engaging mid-market logistics companies and supporting commercial growth through high-quality, SEO-driven content and strategic messaging.

Key Collaboration
Works closely with the Growth Marketing Manager, Sales, and Leadership Team.

Responsibilities
Develop and own the company’s content strategy targeting the logistics sector

Create and manage multi-format content: blogs, whitepapers, landing pages, email campaigns, and ad copy

Optimize all content for SEO and drive organic traffic growth

Support the sales team with targeted assets for demand generation and enablement

Own and manage the content calendar, messaging, and positioning

Align closely with growth marketing to support campaign direction and performance

Requirements
Must-Haves:

3+ years of experience in content marketing within a B2B SaaS or startup/scale-up environment

Native Dutch speaker with excellent writing skills

Proven SEO experience and ability to create content from scratch

Experience with email marketing campaigns

Self-starter with a strong sense of ownership and proactivity

Nice-to-Haves:

German language proficiency

Experience in the logistics or supply chain industry