Head of Influencer Marketing SAMY LOréal Benelux Amsterdam • team5pm

Vacature in het kort

Volledige vacaturetekst

Are you an experienced Head of Influencer Marketing with a passion for relationship management? Do you thrive in a dynamic, data-driven environment where you can work for one of the world’s most iconic brands? If building outstanding partnerships and delivering impactful campaigns is what excites you, this is your next challenge!

Head of Influencer Marketing L’Oréal by SAMY

As Head of Influencer Marketing for our dedicated L’Oréal team, you’ll play a crucial role in shaping, managing, and expanding our partnership with L’Oréal across the Benelux. You are the trusted advisor and strategic sparring partner for the client, leading a talented team to deliver best-in-class influencer marketing campaigns.

What you’ll do

• Take full ownership of the partnership with L’Oréal, driving long-term client success and building a trusted relationship.

• Oversee the full lifecycle of Benelux influencer marketing campaigns – from briefing and strategy to execution, reporting, and evaluation.

• Safeguard the strategy, budget, and outcomes of all projects to ensure both client impact and internal profitability.

• Lead, coach, and empower the dedicated L’Oréal team, inspiring collaboration and high engagement.

• Collaborate closely with strategy, creative, and data specialists to develop and deliver innovative, result-driven campaigns.

• Identify new opportunities to deepen and expand our activities for L’Oréal, proactively growing the partnership.

• Secure smooth workflows, optimal project management, and internal alignment within the L’Oréal team.

• Directly manage communication with L’Oréal, maintaining transparency and building strong stakeholder relationships.

• Analyze campaign results, share actionable insights, and drive continuous improvement for both client and team.

• Represent SAMY / team5pm during key client meetings, pitches, and partner events.

What we are looking for

• Inspiring, people-oriented leader: You foster team growth, collaboration, and a culture of continuous improvement.

• Demonstrated 8+ years experience as an Account Director or similar senior role in influencer marketing, digital advertising, or brand partnerships.

• In-depth understanding of influencer marketing landscape, campaign development, and Benelux market dynamics.

• Strong budget, project, and stakeholder management skills.

• Proven ability to translate client ambitions into clear strategy, innovative campaigns, and measurable results.

• Fluent in English and Dutch (verbal and written); French is a nice to have!

• Proactive and solution-driven: You anticipate needs, identify opportunities, and tackle challenges head-on.

• Strong analytical skills: You know how to interpret campaign data, measure success, and focus on results.

• Excellent communicator: You build trust through transparent, strategic, and client-centric communication.

• Business-minded: You recognize and pursue opportunities that benefit both the client and team5pm.

About SAMY

SAMY is a leading global social first agency. We activate end-to-end media strategies, connecting with audiences in the most integrated and effective ways to solve key business challenges and make brands matter. We are the first international ecosystem fueled by creativity, technology and culture, and by a team of 900+ people across 20 offices and 55 markets, serving more than 270 leading clients, including Europe, the U.S. and Latin America, who live and breathe social-first. Together, we create relevancy in the social universe for blue-chip brands such as L’Oréal, The North Face, Diageo, Microsoft and Samsung, among others. Our vision is to lead the evolution of brand communication. At our core, we are Bold, Human and Transformative. We are adventurous. SAMY is where your career pushes boundaries and unlocks your highest potential. We were born with a desire to go further. To defy the status quo. To reshape our world. This is your opportunity to work around the globe. With exciting clients. In projects that shape the industry.

What we offer

• Mentally feel well: We invest in mental health! Use OpenUp () and participate in valuable courses. OpenUp provides quick and approachable access to mental health courses, health checks, interviews and 1-on-1 consultations with a psychologist via phone, chat and video. It is a preventative measure to address mental health issues early on.

• Learn and grow: Grow personally and professionally, through workshops and inspiring speakers.

• Having fun: We relax together. Think: iconic theme parties, after-work drinks with our legendary smoke machine and fun trips away.

• Lunch, snacks & drinks: A fridge well-filled, healthy snacks, delicious coffee and our unforgettable office bar with the signature team5pm beer!

• Save for later: Save directly 2% on your gross wage with ASR Onsdoenpensioen. Add more if you’d like!

• Cool gadgets: We make sure you have all the tools to do your work, including a Macbook.

• We pay for your calls: Claim the costs for your phone plan up to €50,- per month.

• Unlimited vacation days (NL): Take as many vacation days as you’d like. We trust each other’s own responsibility!

• From a to b: We make sure you can come to our office smoothly; with a free Swapfiets, a public transport card or a new pair of sneakers ;-)

• Hybrid Work Modality: Enjoy the best of both worlds with our flexible hybrid work setup, working 3 days from the office, designed to connect, create, and inspire.

• Flexible Working Hours: Promote a healthy work-life balance.

• International Work Environment: Be part of a truly diverse and multicultural global family with opportunities to meet peers and work from any of our offices 3 weeks per year. 

• Career Growth Opportunities: Access career paths, in-house online training, and the mobility plan to expand beyond local opportunities.

• Entrepreneurial Ecosystem: Opportunity to actively participate in the creation and growth of new ventures through SAMY Awards and Jaguar Incubator.

• Global Briefs: Opportunity to actively participate in SAMY’s global growth by contributing to exciting client pitches and volunteering for projects aligned with your dream brands, target countries, or passions.