Digital Marketing Specialist Kids, Hilversum Hilversum

Vacature in het kort

Are you passionate about sneakers and always know the latest trends? We're searching for a digital marketer who loves movement and creativity. You'll work on digital marketing for kids, focusing on creating excellent digital experiences. You'll plan and execute campaigns, aiming to engage our young audience and their guardians. Our inspiring campus offers a dynamic work environment with hybrid working options, a gym, and discounts. Join us to drive innovation in sport and marketing. Read on to see how your skills fit into this role.

Volledige vacaturetekst

Are you a sneakerhead? Do you have a feel for what the rave is amongst kids these days? Then keep on reading.

We are looking for someone who can start as soon as possible. The role is for 40 hours per week, with a 6 months contract to start with.

What does the role involve?

We are looking for (digital) marketeer with a passion for movement, a curiosity for our consumers, and a desire to build a culture of creativity, innovation and inspiration to reimagine the future of sport and serve our members personally at scale.

A marketer that is able to translate data insights into actionable consumer insights that influence how we plan and optimize our campaigns. Your passion is how the consumer navigates a modern digital marketplace, and how Nike serves new behaviours. We need you to be curious, open to interrogate your own as well as others plans in a constructive way, with always an eye on the KPIs we are accountable for delivering. You should have a magic touch when it comes to the art, but also a mind that ensures the science is applied in real life and real ways.

What will you be doing?

As the EMEA CDM Specialist Kids Digital, you will be responsible for the execution and coordination of the seasonal & annual marketing plans. Your focus will be on developing world class digital experiences for Kids (and their Empowering Adults) on our digital platforms. You must have a deep appreciation for digital best practices, embrace a consumer/member-first mindset and have strong digital and commercial acumen. You will be part of a larger team and collectively the focus is to drive personalised consumer & member journeys across the Nike Direct ecosystem to drive engagement & retention.

Further details of what you will be responsible for are:

• Collaborate closely with the Kids Consumer Construct & CDM teams to plan and execute end-to-end digital marketing campaigns with a focus on Lifestyle.
• In close collaboration with other NDDC and Marketing teams, manage our digital planning process and seasonal milestones.
• Develop owned marketing initiatives to support the Kids’ and Parents’ experience and journeys on our digital ecosystem from brief to execution.
• Support the gathering of continuous consumer insights to allow us to better serve our members & consumers.
• Analyse marketing campaigns & Kids / fields of play destinations that will help plan our future campaigns better & educate the wider organization.
• Championing our operational systems and be an evangelist on how to use these to other teams (Airtable, Omniture, Figma etc..)

Waar ga je werken?

Why do I want to work here?

NIKE EHQ is based on an inspiring campus in Hilversum. A dynamic, energizing place to work that reflects the values and spirit of the brand. Colleagues from all over the world and located in and amongst numerous parks, cycling lanes and running tracks. Nike maintains a hybrid working model, 3 days in the office, 2 days from home. 

• 25 vacation days if you work 40 hours per week a full year
• Commuting allowance of €0.21 cent per km/max of €21 net per office day
• Work from home allowance of €5 per day on days you are working from home
• 8.33% holiday allowance
• After 8 work weeks participation in pension plan
• 25% discount in the employee store
• Free access to the online learning platform Adecco Academy
• Access to the gym facilities on campus
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Wat vragen wij?

This is why the role is a great match for me

• Embody Nike D&I values and Maxims (guiding principles), always.
• Proven work experience in brand and/or digital functional management at a brand or in an agency.
• Digital mindset and knowledge, both operationally and strategic.
• A getting things done mentality. Always trying to push boundaries and bring others along your thinking.
• Excellent understanding of digital platforms, social media landscape & latest European privacy directives and is no stranger to tools like Airtable, Omniture, Figma and Miro.
• Experience executing digital marketing plans and journeys, ideally as part of a bigger integrated campaign.
• Curiosity towards target consumer and able to drive innovative solutions that remove friction.

  

Sounds great, how do I apply?

Apply now via the green button. If you need more information about the team, the company, the role; feel free to send and email to via de button "Solliciteer nu" op deze pagina.. We will be more than happy to support!