Performance Marketing ManagerSolliciteren
Performance Marketing Manager
PPHE HOTEL GROUP - The Netherlands
Performance Marketing Manager
Hotelgroep
Digitale groei
Salaris in overleg
32 - 40 uur
PPHE HOTEL GROUP - The Netherlands
AmsterdamDeels thuiswerken
Performance Marketing Manager
PPHE HOTEL GROUP - The Netherlands
AmsterdamDeels thuiswerken
Samenvatting
As a Performance Marketing Manager, you lead the paid media strategy across international hospitality brands to drive direct bookings and revenue through data-driven multi-channel campaigns.
Wat krijg je?
Salaris in overleg
32 - 40 uur
Loondienst (vast)
Bonusregeling
Doorgroeimogelijkheden
Opleidingsmogelijkheden
Personeelskorting
Wat ga je doen?
- Performance marketing strategie ontwikkelen en uitvoeren
- Multi-channel betaalde mediacampagnes leiden
- Performancerapportages omzetten naar bruikbare inzichten
- Drie Performance Marketing Executives aansturen
- Relaties met externe bureaus beheren
Amsterdam
Deels thuiswerken
Wat verwachten wij?
- Experience in Performance Marketing or Digital Marketing
- Expertise in Paid Search and Paid Social
- Experience managing budgets and external agencies
- Ability to translate data into commercial recommendations
Volledige vacaturetekst
Be part of the team that drives digital growth across some of Europe's most exciting hospitality brands as a Performance Marketing Manager. You will lead the paid media strategy across multiple markets, driving revenue for iconic destinations like artotel. Enjoy 50% discount on food and drinks in our bars and international career opportunities. Ready to shape the future of hotel bookings?
Be part of the team that drives digital growth across some of Europe's most exciting hospitality brands as a Performance Marketing Manager.
From iconic lifestyle destinations like art’otel to internationally recognised Park Plaza hotels, you'll play a key role in shaping how guests discover, engage with and book our hotels. As our Performance Marketing Manager, you will lead the paid media strategy across multiple markets and brands, delivering measurable growth through data-driven campaigns, innovation and commercial thinking.
Working across our hotels in the UK, the Netherlands, Italy, Germany, Croatia, Serbia and Hungary, you'll combine strategic leadership with hands-on expertise to maximise performance across paid search, paid social, metasearch, programmatic and affiliate channels.
What you'll be doing as a Performance Marketing Manager
- Develop and execute the performance marketing strategy across the PPHE portfolio, driving direct bookings, revenue, and commercial performance.
- Lead multi-channel campaigns across Paid Search, Paid Social, Metasearch, Programmatic, and Affiliate Marketing.
- Drive continuous optimisation through testing, automation, audience segmentation, creative enhancements, and conversion rate improvements.
- Own performance reporting, transforming data into actionable insights and recommendations for stakeholders across the business.
- Manage and develop a team of three Performance Marketing Executives, supporting their growth and development.
- Lead relationships with external agencies, ensuring campaigns are delivered effectively and budgets are optimised.
- Partner with Brand, Content, CRM, Revenue, and Regional Marketing teams to deliver integrated and high-performing campaigns.
- Work closely with web teams to ensure landing pages are optimised for campaign success and conversion.
- Identify new opportunities, emerging platforms, and industry trends to keep our brands ahead of the competition.
- Support the commercial performance of hotels, restaurants, bars, meetings, and events through targeted digital marketing activity.
- Present campaign performance, insights, and recommendations to key stakeholders and commercial teams.
What we're looking for
- Proven experience in Performance Marketing, Digital Marketing, or Paid Media, ideally within hospitality, travel, e-commerce, or multi-location businesses.
- Strong hands-on expertise across Paid Search, Paid Social, Metasearch, Programmatic, and Affiliate Marketing.
- Experience managing budgets, agencies, and multiple campaigns across different markets or brands.
- A highly analytical mindset with the ability to translate data into actionable commercial recommendations.
- Experience managing and developing direct reports.
- Strong knowledge of attribution, conversion tracking, tagging, and digital measurement frameworks.
- Experience working with platforms such as Google Ads, Meta Ads Manager, Google Analytics, and reporting tools.
- Excellent stakeholder management skills and the ability to work effectively across multiple teams.
- A proactive and innovative approach, with a passion for testing new ideas and driving continuous improvement.
- Strong project management and organisational skills, with the ability to manage multiple priorities simultaneously.
Benefits of working for us as a Performance Marketing Manager
- Competitive salary and bonus opportunity
- Discounted hotel stays across PPHE Hotel Group properties
- 50% discount on food and beverages in our restaurants and bars
- Employee Assistance Programme available 24/7
- Vitality at Work wellbeing programme
- BenefitHub discounts across hundreds of retailers
- Learning and development opportunities to support your career growth
- International career opportunities across PPHE Hotel Group
- Hybrid working opportunities
- A collaborative and ambitious commercial team environment
Why join us?
This is an opportunity to make a real impact across a diverse portfolio of hospitality brands while working at the forefront of digital marketing. You'll have the freedom to shape strategy, influence investment decisions, lead a talented team, and drive measurable business results. If you're passionate about performance marketing, data-driven decision making, and creating campaigns that deliver growth, we'd love to hear from you.
Over de werkgever
PPHE HOTEL GROUP - The Netherlands
AmsterdamHotelgroep
Zeer groot bedrijf
Ervaren medewerkers
5 vestigingen
42 vacatures
PPHE Hotel Group is an international hospitality real estate company, with a portfolio of primarily prime freehold and long leasehold assets in Europe.
PPHE Hotel Group's guiding principle is to generate attractive returns from operations and long-term capital appreciation. Through its subsidiaries, jointly controlled entities and associates it owns, co-owns, develops, leases, operates and franchises hospitality real estate. Its primary focus is full-service upscale, upper upscale and lifestyle hotels in major gateway cities and regional centres, as well as hotel, resort and campsite properties in select resort destinations.
Dit bedrijf werft al sinds 2023 via Werkzoeken.nl, je sollicitatie is in goede handen.
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